Luxury tailoring brand Joshua Kane has tapped Diana Vickers and beau George Craig (lead singer of One Night Only) for its Autumn Winter 2015 advertising campaign. Shot by Bart Pajak, monochrome moodiness and mirrored sunglasses create a futuristic look from an inspiration firmly anchored in the past. The AW15 collection “Exploration Fawcett” is inspired by Victorian gentleman explorer Percy Fawcett, a man famed for being immaculately dressed, whether travelling abroad or socialising round London, and often cited as the muse for Lucasfilm character Indiana Jones.
Kane uses the collection to tell the colourful story of Fawcett’s life, beginning in childhood and showing his journey from young explorer to mature man. Blending vintage adventure with modern chic, the campaign captures an element of the mystery surrounding the man who disappeared in the Amazon as he searched for El Dorado.
Words KATYA TURNER
Photography BART PAJAK